Director of Planning joins Agency.com New York from Ogilvy
New York — March 11, 2008 — Agency.com, the digital idea agency, today announced the appointment of Jeremy Daly as Director of Planning. Daly will lead the New York office in developing and delivering innovative interactive strategies.
Daly will consult across the New York client base focusing on strategies that enhance the full impact of through the line client marketing initiatives. He will report to Riccardo Zane, President of Agency.com New York and lead the development and delivery of marketing strategies.
Daly holds over 10 years of extensive planning and marketing experience and has worked with leading marketers including IBM, Yahoo!, Nestlé, American Express and Unilever. Prior to joining Agency.com, Daly was a partner and marketing director at Ogilvy New York, working with IBM globally. His tenure with Ogilvy began in 2001 where he led the Toronto office of Ogilvy Interactive, substantially increasing office revenues and profitability while developing an award-winning interactive team.
“Jeremy has an incredible ability to filter consumer information, distil it to its core insights, and drive clear, synthesized business strategy for brands ,“ said Riccardo Zane, President of Agency.com New York. “I look forward to partnering with him to drive innovative strategies that charge our clients’ business growth.”
“I was drawn to Agency.com because of their ability to deliver on the most fundamental aspects of advertising and marketing – insight based consumer marketing that increasingly leverages new and evolving marketing channels,” said Jeremy Daly, Director of Planning. “I am eager to be a part of a company that can make flexibility and collaboration easy across multiple disciplines, ultimately leading to greater business impact.”
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